Branding is a process of self-discovery — to uncover the one meaningful idea at the center of a company that makes it rise above. Branding is the deliberate effort you make to say, “This is who we are” to the world.
Although the term ‘hacking’ has mostly carried negative connotations in the branding world, ‘growth’ or ‘brand’ hacking illustrates how determined entrepreneurs are thinking outside the box to cultivate successful brand experiences.
The question is — can you ‘hack’ a brand without sacrificing soul?
Join branding & design experts Sunny Bonnell and Ashleigh Hansberger for this one-hour free webinar and lively discussion, as they will share “10 branding hacks to grow your brand without losing its soul.”
You’ll receive hands-on, strategic and practical tips every entrepreneur should consider as you begin to develop grow your business and brand to the top.
Watch it on YouTube or play the recording below:
In this webinar, you will learn:
Why articulating purpose matters for your business and your clients
Why setting your vision is critical
How to create brand values that go beyond un-actionable words like, “integrity” or “empowerment.”
Why having a distinct point of view comes before anything else
How to nurture your customers
Why market research can lead to mediocrity
How to write a brand manifesto
and much more!
Are you ready to accelerate your brand?
Sunny Bonnell and Ashleigh Hansberger are co-founders at Motto, a comprehensive branding firm that helps visionary entrepreneurs and companies build magnetic brands. The dynamic pair is notorious for their unorthodox leadership style, inspiring point of view, and purpose-driven positioning approach. Their work and expertise has been featured in various design and business publications including Forbes, AMEX, MSN Business, CBS News, Inc. 30 Under 30, HOW, PRINT, The Dieline, and most recently GDUSA’s “25 Creatives to Watch in 2014.”